When planning a video production for your business or organization, budget concerns are often top of mind. Understanding how to optimize your spending while ensuring high-quality results is crucial. Below are some strategies on how to save money when hiring various sizes of video crews and considering different production options.
1. Define Your Objectives Clearly
Before you even begin to search for a video production team, make sure you have a clear idea of what you want to achieve with your video. This clarity will help you communicate effectively with your production company and avoid costly revisions or additions mid-project. By setting defined goals, you can align your project scope and budget from the outset.
2. Choose the Right Size Crew
Video production crews can range from a single videographer to a large team with multiple camera operators, sound technicians, and lighting experts. The size of the crew should directly correlate to the complexity of your project.
- Small Projects: For simpler projects, such as talking head interviews or small event coverage, consider hiring a smaller crew. A skilled videographer equipped with a camera, microphone, and basic lighting can handle such tasks effectively.
- Large Projects: For more complex productions like commercials or large-scale corporate events, a larger crew is necessary. However, even here, efficiencies can be found by hiring a team that can multitask, thereby reducing the number of people on set.
3. Utilize Local Talent
Hiring a local video production company can significantly reduce costs associated with travel and accommodations for the crew. Local teams like St Louis Video Studio not only reduce these overheads but also bring a wealth of knowledge about local settings, which can be invaluable for your production.
4. Leverage Technology
Advancements in video production technology mean that high-quality results can now be achieved with less manpower and lower costs. For example, drones can capture aerial shots that would have previously required expensive crane or helicopter rentals. Similarly, using gimbal stabilizers allows for smooth moving shots without extensive rigging.









5. Plan Efficiently
Efficient planning can save a lot of money. This includes scripting in advance, planning the shoot to minimize location changes, and scheduling to avoid overtime. A well-planned shoot reduces the likelihood of unexpected costs and ensures that the project stays within budget.
6. Consider Post-Production Needs
Post-production can be a time-consuming and costly phase. By discussing these needs in advance with your production company, you can plan for cost-effective solutions. This might include shooting with post-production in mind to reduce the need for extensive color correction or special effects.
7. Reuse and Repurpose Content
Creating a video that can be repurposed in different contexts (e.g., social media clips, training videos, customer testimonials) can provide better return on investment. St Louis Video Studio specializes in repurposing photography and video branding to help extend the life and utility of your content across multiple platforms.
Partner with St Louis Video Studio
At St Louis Video Studio, we pride ourselves on being a full-service professional commercial photography and video production company. We offer both studio and location video and photography, complete with editing, post-production, and licensed drone pilots. Our facilities are equipped with private studio lighting and visual setups perfect for small productions and interview scenes, and our large studio can incorporate props to enhance your set.
Since 1982, we have worked with countless businesses, marketing firms, and agencies in the St. Louis area, delivering tailored video solutions that meet diverse media requirements. Whether you need a private custom interview studio setup or specialized indoor drone shots, we have the equipment, expertise, and experience to ensure your next video production is a success.
Choosing the right video production partner is crucial to achieving your marketing and communication goals while staying on budget. St Louis Video Studio is your trusted partner in creating impactful video content that delivers results.